Bryan Cano
Founder
5 REASONS WHY
5 REASONS WHY you should attend
It's where growth-focused leaders meet to win the biggest quarter of the year.
The smartest brands gather in Capitale for one day to exchange real tactics, real deals, and data-backed strategies. No fluff. No sales. Just the top operators preparing to win Q4.
Past speakers include founders and executives who've built household-name brands. You'll hear how they structured offers, ramped paid media, and executed Q4 — with real numbers, not keynote theory.
Sessions cover offer architecture, budget ramps, email/SMS, CRO, and ops readiness — each with templates and checklists. Attendees say they implemented tactics the very next week.
Every seat is vetted. You're in a room of founders, CMOs, and growth leaders who've earned their spot — not a crowd of spectators. Swap playbooks, compare notes, and find people worth knowing before the holidays hit.
September 24 at Capitale — timed so you lock your Q4 calendar, promo structure, and channel mix before BFCM. Past attendees say the tactics and connections alone were worth the flight.
BRANDS
Past Attendees
Join 15+ leading brands and tech partners shaping the future of Q4 commerce
PAST speakers
Learn from operators who've scaled $100M+ brands. Real founders. Real growth. Real Q4 playbooks.
Aaron Nosbisch
Founder
Stuart Leitch
CEO
Kat Hantas
Co-Founder
Philippe von Borries
Entrepreneur, Founder, CEO
RYAN BABENZIEN
CEO & Founder
HARLEY FINKELSTEIN
President Shopify
DANIEL WINER
CEO
SANDRA CAMPOS
CEO & President
Kelly Dill
Partner at Imaginary
Kasey Crook
CEO & Founder
UPCOMING SPEAKERS
TESTIMONIALS
What our Attendees are Saying
Real feedback from ecommerce leaders who experienced The Q4 Summit
5 / 5
"The Q4 checklist is the only thing we followed. Hit 147% of our revenue target by executing the exact plan."
4 / 5
"The growth story with arbitrage and community playbook is now our Q1 strategy."
4 / 5
"Q4 commerce session was packed with tactics. Changed our entire promo calendar."
5 / 5
"Honest and tactical breakdown of breakout growth. Community-building playbook is being deployed immediately."
4 / 5
"Promo structure, bundling, urgency timing. All immediately actionable."
5 / 5
"Real numbers, real channels, real community tactics. No BS."
4 / 5
"Every slide had something we implemented the next week. Dense with tactics."
5 / 5
"The Q4 checklist is the only thing we followed. Hit 147% of our revenue target by executing the exact plan."
4 / 5
"The growth story with arbitrage and community playbook is now our Q1 strategy."
4 / 5
"Q4 commerce session was packed with tactics. Changed our entire promo calendar."
5 / 5
"Honest and tactical breakdown of breakout growth. Community-building playbook is being deployed immediately."
4 / 5
"Promo structure, bundling, urgency timing. All immediately actionable."
5 / 5
"Real numbers, real channels, real community tactics. No BS."
4 / 5
"Every slide had something we implemented the next week. Dense with tactics."
4 / 5
"Kitchen counter to 15,000 stores breakdown was incredible. The retail expansion tactics alone were worth the flight."
4 / 5
"$500M growth story was wild. The channel expansion breakdown was pure gold."
4 / 5
"Clearest retail growth path I've heard. Using the exact pitch structure for our next buyer meetings."
5 / 5
"Hoodie to household name talk was insane. The channel strategy alone was worth the ticket."
4 / 5
"Kitchen counter to 15,000 stores is a blueprint. Exactly what we needed for our retail push."
5 / 5
"$500M rocketship breakdown was one of the best founder talks I've heard. Channel arbitrage playbook is getting tested now."
4 / 5
"The retail expansion story was motivating and practical. Gave us the roadmap we needed."
4 / 5
"Kitchen counter to 15,000 stores breakdown was incredible. The retail expansion tactics alone were worth the flight."
4 / 5
"$500M growth story was wild. The channel expansion breakdown was pure gold."
4 / 5
"Clearest retail growth path I've heard. Using the exact pitch structure for our next buyer meetings."
5 / 5
"Hoodie to household name talk was insane. The channel strategy alone was worth the ticket."
4 / 5
"Kitchen counter to 15,000 stores is a blueprint. Exactly what we needed for our retail push."
5 / 5
"$500M rocketship breakdown was one of the best founder talks I've heard. Channel arbitrage playbook is getting tested now."
4 / 5
"The retail expansion story was motivating and practical. Gave us the roadmap we needed."
4 / 5
"Kitchen counter to 15,000 stores breakdown was incredible. The retail expansion tactics alone were worth the flight."
4 / 5
"$500M growth story was wild. The channel expansion breakdown was pure gold."
4 / 5
"Clearest retail growth path I've heard. Using the exact pitch structure for our next buyer meetings."
5 / 5
"Hoodie to household name talk was insane. The channel strategy alone was worth the ticket."
4 / 5
"Kitchen counter to 15,000 stores is a blueprint. Exactly what we needed for our retail push."
5 / 5
"$500M rocketship breakdown was one of the best founder talks I've heard. Channel arbitrage playbook is getting tested now."
4 / 5
"The retail expansion story was motivating and practical. Gave us the roadmap we needed."
4 / 5
"Implemented every item from the checklist and our Black Friday was our biggest day ever."
4 / 5
"The Q4 checklist is now our annual playbook. We scaled 3x following the exact framework."
4 / 5
"The checklist is non-negotiable now. Every item mapped to revenue. We beat our forecast by 40%."
5 / 5
"The checklist saved our Q4. We were flying blind before. Followed it step-by-step and crushed our number."
4 / 5
"The checklist is the only pre-holiday prep worth doing. We printed it, executed it, and had our best quarter ever."
4 / 5
"The checklist is our operating system now. We refer back to it weekly. Best tactical framework for holiday prep."
4 / 5
"Implemented every item from the checklist and our Black Friday was our biggest day ever."
4 / 5
"The Q4 checklist is now our annual playbook. We scaled 3x following the exact framework."
4 / 5
"The checklist is non-negotiable now. Every item mapped to revenue. We beat our forecast by 40%."
5 / 5
"The checklist saved our Q4. We were flying blind before. Followed it step-by-step and crushed our number."
4 / 5
"The checklist is the only pre-holiday prep worth doing. We printed it, executed it, and had our best quarter ever."
4 / 5
"The checklist is our operating system now. We refer back to it weekly. Best tactical framework for holiday prep."
4 / 5
"Implemented every item from the checklist and our Black Friday was our biggest day ever."
4 / 5
"The Q4 checklist is now our annual playbook. We scaled 3x following the exact framework."
4 / 5
"The checklist is non-negotiable now. Every item mapped to revenue. We beat our forecast by 40%."
5 / 5
"The checklist saved our Q4. We were flying blind before. Followed it step-by-step and crushed our number."
4 / 5
"The checklist is the only pre-holiday prep worth doing. We printed it, executed it, and had our best quarter ever."
4 / 5
"The checklist is our operating system now. We refer back to it weekly. Best tactical framework for holiday prep."
5 / 5
"The Q4 checklist is the only thing we followed. Hit 147% of our revenue target by executing the exact plan."
4 / 5
"Kitchen counter to 15,000 stores breakdown was incredible. The retail expansion tactics alone were worth the flight."
4 / 5
"Implemented every item from the checklist and our Black Friday was our biggest day ever."
4 / 5
"The growth story with arbitrage and community playbook is now our Q1 strategy."
4 / 5
"$500M growth story was wild. The channel expansion breakdown was pure gold."
4 / 5
"The Q4 checklist is now our annual playbook. We scaled 3x following the exact framework."
4 / 5
"Q4 commerce session was packed with tactics. Changed our entire promo calendar."
4 / 5
"Clearest retail growth path I've heard. Using the exact pitch structure for our next buyer meetings."
4 / 5
"The checklist is non-negotiable now. Every item mapped to revenue. We beat our forecast by 40%."
5 / 5
"Honest and tactical breakdown of breakout growth. Community-building playbook is being deployed immediately."
5 / 5
"Hoodie to household name talk was insane. The channel strategy alone was worth the ticket."
5 / 5
"The checklist saved our Q4. We were flying blind before. Followed it step-by-step and crushed our number."
4 / 5
"Promo structure, bundling, urgency timing. All immediately actionable."
4 / 5
"Kitchen counter to 15,000 stores is a blueprint. Exactly what we needed for our retail push."
4 / 5
"The checklist is the only pre-holiday prep worth doing. We printed it, executed it, and had our best quarter ever."
5 / 5
"Real numbers, real channels, real community tactics. No BS."
5 / 5
"$500M rocketship breakdown was one of the best founder talks I've heard. Channel arbitrage playbook is getting tested now."
4 / 5
"The checklist is our operating system now. We refer back to it weekly. Best tactical framework for holiday prep."
4 / 5
"Every slide had something we implemented the next week. Dense with tactics."
4 / 5
"The retail expansion story was motivating and practical. Gave us the roadmap we needed."
Tickets
CHOOSE YOUR TICKET
All tickets include full-day access, lunch, networking happy hour, and exclusive materials.
INVESTOR & FINANCE
For VCs, investors interested in Q4 & ecommerce
$1,000
-
Full-day summit access
-
All Q4 workshops & sessions
-
Lunch & networking happy hour
-
Q4I playbooks & prompt templates
BEST VALUE
BRAND
For DTC founders, ecom operators & Q4 enthusiasts
Regularly $499
FREE
-
Full-day summit access
-
All Q4 workshops & sessions
-
Lunch & networking happy hour
-
Q4 playbooks & prompt templates
AGENCY & SAAS
For Q4 agencies, tech vendors, and service providers
$2,500
-
Full-day summit access
-
All Q4 workshops & sessions
-
Lunch & networking happy hour
-
Q4 playbooks & prompt templates
Need help? Chat with us at
+1 (315) 918-8313
Your Ticket
EVERYTHING included
All tickets include full-day access, lunch, networking happy hour, and exclusive materials.
SEPTEMBER 24, 2026
A Day of Transformative Insights
Where Q4 innovators, commerce leaders, and investors converge to shape the future
Agenda subject to change. Additional speakers and sessions to be announced.
Download Full Schedule
Doors Open
Welcome Remarks
WHAT DOES IT ACTUALLY TAKE TO WIN BFCM?
Black Friday and Cyber Monday used to be a two-day sprint. Now the brands winning Q4 are already live in October, already scaling spend, and already deciding which channels earn the budget before their competitors even start planning.
In this session, Nik Sharma sits down with operator and growth marketer Cody Plofker for an unscripted conversation on what it really takes to win the biggest quarter of the year- how much to spend and when to pull back, what separates a BFCM campaign that scales from one that just burns budget, and how to know what’s working before the sales numbers tell you.
If you want to make an impact in the 4Q, this is the conversation to sit in on!
Cody Plofker, Former CEO - Jones Road Beauty | Nik Sharma, Host of Limited Supply
The AI Operating System for a Modern Ecom Brand
AI Roadmap Template · Model Selection Framework
Speakers TBA
Coffee Break
OFFER ARCHITECTURE THAT WINS Q4 (WITHOUT NUKING MARGIN)
Offer Matrix Template + Bundle Builder Worksheet
Speakers TBA
Test, Learn, Scale: How DTC and Omnichannel Brands Make Smarter Media Bets
More ecom brands ran incrementality tests this year than ever before. The harder question is how to align those tests to a business target and what you actually do with the results. Join Dossier CMO Elsa Levy and Jordan Craig VP of Digital Rob Varon for a candid conversation on how testing changed their planning: where to shift budget, how to evaluate new channels, what creators and affiliates actually contribute, how digital media drives sales beyond the website, the measurement infrastructure underneath, and where to start if you’re building it over the next 12 months. Moderated by Elaine Wei, VP of Marketing at WorkMagic.
Elaine Wei, VP of Marketing - WorkMagic | Robert Varon, VP, Digital - Jordan Craig | Elsa Levy, CMO - Dossier Perfume
Lunch Break
Founder Led Socials : Turning Organic Into Sales
Lauren Bosworth and DylanAnder share how Love Wellness turns founder-led content into a sales engine. They’ll break down how Lauren’s personal brand informs organic creative, and how the strongest ideas move from social into paid ads, email, and the website to reach more customers and drive revenue.
Lauren Bosworth, Founder & CEO - Love Wellness | Dylan Ander, Founder & CEO - Heatmap.com
HOLIDAY CONVERSION RATE PLAYBOOK: SITE, PDPS, LANDING PAGES, AND GIFT UX
CRO Checklist + Landing Page Wireframe Examples
Speakers TBA
Coffee Break
Build a Q4 Landing Page With AI
Build one Q4 landing-page concept live from a real product brief. See how to turn customer insight and an offer into page strategy, wireframe, hero copy, proof, objections, and a testable first draft.
Nik Sharma, Host of Limited Supply
OPERATIONS + CX READINESS: SHIPPING CUTOFFS, RETURNS, FRAUD, AND STAFFING
Ops Readiness Checklist + Shipping Cutoff Comms Template
Speakers TBA
From Refunds to Revenue: Building an AI Returns Agent
When nearly three-quarters of returned items end in refunds, the opportunity goes far beyond processing returns faster. This talk explores how an AI agent can identify better exchange and store-credit incentives, turn return reasons into PDP improvements, and build reports and checkout tests that protect revenue. It also covers the guardrails needed to keep every recommendation, customer-facing message, and site change under human review.
Sterling Snow, Co-Founder & CEO - REDO | Ben Schreiber, Chief Marketing Officer - Latico Leathers | Tanner Lamb, Cheif Financial Officer - Cozy Earth
Happy Hour
FAQ
Questions? We've Got Answers
Everything You Need To Know About Attending The Ecom Q4 Summit
Who is Q4 Summit for?
Q4 Summit is designed for DTC founders, CEOs, and senior marketing executives running brands with $10M+ in GMV and $250k+ monthly ad spend. We curate a highly vetted community of operators who are serious about scaling during the most critical quarter of the year.
Where and when is the event?
The Q4 Summit will take place on September 24, 2026 in Capitale. This exclusive two-day event is strategically timed to help you master the "Q4 Playbook" before the year's most critical quarter begins. Specific venue details will be shared directly with vetted attendees to ensure a high-level, private environment.
Is there a refund policy?
All ticket sales for the Q4 Summit are final and non-refundable. Because we curate a highly vetted community and have limited capacity, we do not offer refunds. However, if you are unable to attend, you may transfer your ticket to another qualified operator or team member within your organization, provided they meet our vetting criteria.
Can I sponsor Q4 Summit?
We are always looking to partner with industry-leading service providers who offer genuine value to our high-level community of DTC founders and CEOs. If your company provides solutions that help brands with $10M+ in GMV scale more effectively, we would love to discuss a potential partnership. Please reach out to our team via the contact form on this page to receive our sponsorship prospectus and learn more about getting your brand in front of our vetted group of operators.
How is this different from other conferences?
Q4 Summit is designed for DTC founders, CEOs, and senior marketing executives running brands with $10M+ in GMV and $250k+ monthly ad spend. Unlike broad industry events, we curate a highly vetted community of high-level operators who are serious about scaling during the most critical quarter of the year. Every session is focused on the "Q4 Playbook," ensuring you walk away with actionable frameworks and transformative insights rather than just high-level inspiration.
What's included with my ticket?
Your ticket provides full access to the Q4 Playbook ecosystem, including all main stage sessions and high-level networking opportunities with our vetted community. Every attendee receives "Everything Included" perks, such as premium catered lunches, coffee breaks, and access to our evening social events.
What will I learn at Q4 Summit?
At the Q4 Summit, you will gain access to the "Q4 Playbook for Scaling Faster," a comprehensive guide focused on high-level execution for the year's most critical quarter. The event is designed to deliver "A Day of Transformative Insights," where you will learn:
- Proven Scaling Frameworks: Actionable strategies from speakers who have successfully scaled major brands.
- Media Buying & Optimization: Insights into managing significant monthly ad spend to maximize ROI during peak seasons.
- Operational Excellence: Learn how elite DTC founders and CEOs structure their operations to handle Q4 volume.
- Exclusive Tactics: Get "Inside the Room" secrets from industry leaders at brands like Ridge, Dr. Squatch, and Obvi.
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